6 new approaches for customer experience design

(Or fresh thinking around stale design perspectives). Want to consider some new approaches to your customer experience design process? Here are the six that we think merit the most consideration. 1: Use Touchpoint Terrain Maps instead of Customer Journey Maps … Continue reading

Building 20 – the most innovative building the world has ever known,

In 1943, as part of the American war effort, Massachusetts Institute of Technology (MIT) took on additional research for the military and hastily erected a building to house the scientists undertaking this work. This plywood based building was designed to … Continue reading

Select. Connect? Project! – Independent coffee shop loyalty scheme

Most of the major coffee chains offer loyalty schemes but what can the independents do to challenge this? Offer a better scheme! Online business www.cupstelaviv.com has 40 independent coffee shops in the city of Tel Aviv signed up to give … Continue reading